The education decision journey has gone digital. But, print advertising remains critical for branding. Colleges and universities are spending more and more on student recruitment and enrollment, lead generation, brand repositioning, and program introductions. This translates into more challenges for marketers as more schools compete for ad space.
For more facts & figures, check out our latest infographic.
About MediaMax Network
Founded in 2003, MediaMax Network partners with the world’s leading media and digital marketing companies to provide geo-targeted print, data, and digital advertising solutions in hundreds of local markets throughout the U.S. and Canada. As the exclusive local advertising partner of Condé Nast, MMN delivers integrated local ad programs to more than 1,000 clients across a wide range of vertical markets including financial services, travel, healthcare, professional services, and more.