2018: The Journey Continues
Our company has come a long way since it started in 2003, when a few people sat in a small office, working many hours to bring in our first set of clients. Consider this ̶ a recent study reports the failure rate of all U.S. companies after five years is over 50 percent, and over 70 percent after 10 years. That said, we are pretty darn happy (and proud) to say that we’re still here, doing what we do…and having fun.
The world has changed a great deal in the past 15 years. Consider that 300 hours of video are uploaded to YouTube every minute! Facebook users are adding 350 million photos each day. Amazon has fundamentally changed the way we shop. So much has changed but, when a company is innovative, focused and has a passion to succeed, they will. And these companies did…
Check out a list of today’s most recognized products/services that also started in 2003.
- Adobe Creative Suite
Now the de facto productivity suite for Web and graphic designers, Adobe put together the pieces for its collection of software a decade ago. This have revolutionized the future of design, publishing and now video.
- Google Ad Sense
Google clearly saw the importance of the content-targeting ad network, since it bought the company in 2003 and rolled it into its own in-house technology, creating the service we know as Google AdSense today.
- iTunes Music Store
With 200,000 songs in its debut library, iTunes would very quickly prove its detractors wrong, selling a million songs in its first week of sales, and 25 million by the end of 2003. Perhaps even more important, the Music Store provided the underpinnings for Apple’s App Store, which became key to the iPhone’s success.
It’s hard to imagine a world without LinkedIn, but before 2003, the business-oriented social media platform was little more than an idea in heads of the company’s founders. Today, LinkedIn is a public company that pulls in $1.1 billion in annual revenue. Its members use the site for everything from finding customers to getting training to keeping up on business news. And sometimes, yes, finding a new job.
Before Facebook, there was MySpace, the once-cool social media platform that launched in late 2003 and dominated the hearts and minds of the Internet—at least for a couple of years. In fact, it was the most visited social network from 2005 to 2008. In the minds of many, Myspace is kind of unofficially dead. But, the metrics prove differently. There are still about 28 million users.
The landscape we’re working in has changed quite a bit over the last fifteen years. What hasn’t changed is our ability to embrace change and our desire to deliver new and relevant local media opportunities. We continue to add value for those clients who work with us, day in and day out.
That’s why we’re still here.
It was a good fifteen years. Let’s do it again.