Stanford University

Industry: Education

Client Type: Local Brand

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The mission of Stanford Continuing Studies is to share the rich educational resources of Stanford University with adult students, to nurture a vibrant learning community, to nourish the life of the mind, and to promote the pleasures of intellectual exploration.

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Objective

Reach affluent, educated readers in a single market and promote open adult enrollment for continuing studies.

Solution

Run a geo-targeted ad campaign in one market.

Geography:

San Francisco South Bay

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