Regions
Industry: Financial Services
Client Type: Regional Marketer
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Regions Bank, member of the S&P 500, is one of the nation's largest full-service providers of consumer and commercial banking, wealth management, mortgage, and insurance products and services. Regions serves customers across the South, Midwest and Texas.
Objective
Educate small business owners about Regions Bank’s small business services and empower them to grow their business.
Solution
Leverage a geo-targeted print campaign in more than 16 markets in the South to educate small business owners about Regions Bank’s small business services. The campaign ran in seven luxury Condé Nast magazines.
Geography:
16+ markets in the South, including South Florida, Kentucky, Tennessee and Atlanta
Recommended Media
Architectural Digest, Bon Appétit, Golf Digest, Condé Nast Traveler, The New Yorker, Vanity Fair, Wired
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