Corcoran Group Real Estate

Industry: Real Estate

Client Type: Regional Brand

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As the preeminent real estate firm in New York, the East End of Long Island, and South Florida, Corcoran agents and management are regularly sought out by the media as the industry’s most knowledgeable and reliable real estate sources. Corcoran’s experienced executives and exclusive properties generate tremendous exposure, often resulting in direct sales.

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Objective

Leverage MediaMax to execute branding campaigns and promote specific listings and brokers, using luxury titles in their key markets

Solution

Reach an affluent audience by executing a geo-targeted print campaign in four distinct markets, leveraging four targeted magazines

Geography:

Manhattan, Long Island, Los Angeles, South Florida

Recommended Media

Architectural Digest, Condé Nast Traveler, The New Yorker, Vanity Fair

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