Brookfield Place
Industry: Retail
Client Type: Local Brand
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Brookfield Place, originally known as the World Financial Center, is a shopping center and office-building complex located across West Street from the World Trade Center site in the Battery Park City neighborhood of Manhattan, New York City.
Objective
Promote the grand opening of the luxury retail, dining and arts center.
Solution
Target affluent, fashion enthusiasts with a spread creative in 3 distinct fashion-forward magazines.
Geography:
Manhattan
Recommended Media
GQ, W, Details
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