Terranea Resort
Terranea Resort offers the ultimate luxury oceanfront escape, located in Rancho Palos Verdes, California. Nestled on the stunning Palos Verdes Peninsula with sweeping 270-degree views of the Pacific Ocean, Terranea delivers an unparalleled oceanside travel experience.
THE ASK
MediaMax was tasked with raising awareness for specific promotions and on-site events at Terranea Resort.
SOLUTION
eMAX (Targeted Dedicated E-Mails) – a series of personalized dedicated email messages were delivered to a highly targeted audience of affluent travel enthusiasts. With a guaranteed CTR of 2%, eMAX provided Terranea the opportunity to message one-on-one at scale.
INDUSTRY
Tourism & Hospitality
The Results
For Terranea Resort, success was measured by brand awareness. Our campaign achieved substantial reach and engagement, garnering over 680,000 views, proving its effectiveness in generating interest and boosting sales. As the client shared, “MediaMax has exceptional customer service and a keen understanding of our business needs have consistently surpassed expectations. MediaMax’s email marketing campaigns have greatly enhanced guest engagement, delivering personalized and timely communications that truly resonate.”