Access native video inventory on over 500 premium media outlets, including Condé Nast’s extensive collection of publications that consist of Entertainment Weekly, Architectural Digest, Bauer Media Group, The New York Times, and many more.
– Contextually aligned with top inventory, which yields highly engageable results
– Activate across multiple devices, creative types and media platforms
– Pay only for the viewers who are interested in learning more about your brand; video only plays when visible on the screen
– National or geographic targeting
– Targeting based on age and gender (demographics), contextual, and behavioral
– Video ad directly in editorial content
– Native high-impact video or native high-impact pushdown video
– Display, tablet, and smartphone platforms
– Cross-platform dynamic creative
High-Impact Native Video.
The Future of Digital
MediaMax’s high impact native video advertising creates compelling content for your target audience and places it in areas that seamlessly blend your message into the source. The result is increased interest and engagement for better ROI.
Native vs Display Ads
Until recently, the majority of ads on the internet were display ads. These are the ads you see on websites that appear as banner ads, rectangular or square ads on the side of a page, and pop-up ads. They can include text, images or videos.
Native is Different
Native ads are different in that they are designed to fit the look of a web page. They are often placed on premium publishing platforms and are consistent with the editorial content they are placed with. They flow with the content as opposed to looking like an add-on.
Native is Subtler
While display ads often look like obvious sales pitches, native ads are much more subtle. Display ads often get ignored as people have become immune to these forms of ads. Native ads utilize compelling content that is designed to raise brand awareness and encourage people to click through.
Why Choose MediaMax?
MediaMax uses sophisticated technology to incorporate and display native video ads across a selection of premium media outlets. This native video will be targeted and served to those in specific targeting areas depending on your exact audience.
The native high-impact video format adjusts to the content creative format to create highly impactful brand messaging.
In addition, a dedicated Account Manager will be providing weekly reporting, performance results and campaign metrics. These include video completion rate, viewability and engagement. Your Account Manager will ensure all campaign goals are being met and exceeded.
MediaMax helps you reach your target audience at every touchpoint.