Client

Mooo Burlington

Mooo Burlington shines as Columbus Hospitality Group’s standout, blending classic steakhouse favorites with modern flavors in a cozy, inviting setting.

The Ask:

MediaMax was tasked with increasing brand awareness and then driving direct bookings for Mooo Burlington through a strategic paid social advertising campaign.

Solutions:

To maximize reach and conversions, MediaMax leveraged a targeted Meta advertising strategy across Instagram and Facebook. This approach ensured highly efficient delivery to the right audience segments, optimizing engagement and driving direct sales.

Key strategies included:

— Advanced Audience Targeting – Reaching luxury food enthusiasts and high-intent consumers through interest and behavior-based segmentation.

The Results:

Mooo Burlington’s campaign, focused on awareness and sales, drove 1M impressions and 200 conversions, showcasing its impact on engagement and revenue.

Brand Awareness Social Results:

–  870K+ Impressions

–  745K+ Reach

–  650+ Clicks

Conversions Social Results:

–  430K+ Impressions

–  7K+ Clicks

–  190+ Conversions

 

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