Lindsay Test
Lindsay is going into her second year at Vanderbilt University. She is excited to intern at MediaMax.
THE ASK
We were tasked with growing the brand’s sales over a 2-month period through programmatic advertising (maxIQ) and social.
SOLUTION
maxIQ Premium Programmatic – With access to over 3,000 data providers, MediaMax uses informed insights to create custom audience segments based on demographics, behaviors, and geography.
Social – Utilize social media ads delivered directly and efficiently to your target audience at a time when they are most receptive to your marketing message.
INDUSTRY
Home Decor
The Results
For Shades of Light, the metric of success was predicated on sales. Our campaign demonstrated significant reach and engagement, driving over 200 conversions and showcasing the campaign’s effectiveness in generating interest and driving sales.