Williams Lumber & Home Centers - Case Study

Industry:

Home Improvement

Media Strategy:

This co-op campaign focused on building awareness for their retail locations. Aligning with affluent lifestyle titles complemented the brand messaging.

Magazines:

Architectural Digest,Bon Appetit,Conde Nast Traveler,The New Yorker,Vanity Fair

Regions:

Mid Hudson New York

Total Consumer Reach:

518,400