Downers Grove Golf Club
Downers Grove Golf Club is a public golf course located in Downers Grove, Illinois, United States. Historically the site of America’s first 18-hole golf course, the Downers Grove Golf Club has evolved into a picturesque 9-hole par-36 course, providing a challenging and excellent golf experience tailored for those with average to higher skill levels. The Downers Grove Golf Club offers amenities such as a clubhouse with a pro shop, a driving range, and practice facilities.
THE ASK
MediaMax were tasked with driving brand awareness for Downers Grove Golf Club in Downers Grove, IL. To accomplish this, MediaMax utilized maxIQ display to effectively reach and engage with the desired audience.
SOLUTION
maxIQ Premium Programmatic – With access to over 3,000 data providers, MediaMax uses informed insights to create custom audience segments based on demographics, behaviors, and geography.
INDUSTRY
Golf Resort
The Results
The campaign for Downers Grove Golf Club, achieved its objectives. The campaign boosted brand awareness and success was measured through brand awareness and Click-Through Rate (CTR). Results reveal a substantial number of impressions, significant clicks, and a respectable CTR, all contributing to the campaign’s success.